Wednesday, February 11, 2009

First Look: Tracy Feith for Target

Even though we have yet to see Alexander McQueen's collection for Target, the next Target designer collaboration has already been making news - and I have the first look at the line. It's a sundress with a tropical print on nubby cotton that's cut like a vintage swimsuit.

Texan-born designer Tracy Feith's vintage-inspired GO International collection of flowy boho dresses and printed swimsuits hits stores May 17, just in time to hit the beach. Colors in the 60 styles and 15 original prints are said to include lollypop red, Persian turquoise seafoam green, neon orange and pink, and Saturn lime. In WWD on Jan. 7, Feith described the collection as eclectic, with shorts, swimsuits, tops, jackets, pants and dresses ranging from $14.99 to $44.99.

Inspiration board for Feith's line, courtesy WWD

I also have my hot little hands on a preview of the upcoming GO International Private Label 5 line, which is beginning to trickle into stores and online. I found a similar dress in the Target Lookbook for the line, but it differs in that there's an added layer in the skirt - making it much cuter, in my opinion.

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